Whether we’re tweeting, posting pictures on Instagram, or even in status’ on Facebook and updates on Google+ we just can’t escape the hashtag! Today Gozde talks you through some of the best, and worst, examples of hashtags in marketing and offers tips and advice for avoiding hashtag fails!
Spurred on by the recent examples of cat-vertising Lauren explains why you should embrace cats in your marketing activities, even if you’re a dog person…
If you want to find out about the fundamental marketing strategy that is segmentation then read on!
Not quite sure how to phrase the calls to action in your ads? Let Katie help you with a mega list of (almost) all the CTAs you could ever want to test in your ad copy.
After all that hard work to push your site up the rankings, you want to make sure that visitors arriving on your site don’t hit the back button. Anthony Pensabene joins us to share his top tips for avoiding those dreaded return to SERP clicks.
A guide to editing the popular Google Analytics for WordPress plugin to use AdWords remarketing code instead of the standard ga.js code.
A discussion of the problems with Google’s Product Listing Ads, particularly Google Merchant Centre feed issues and policies.
Looking to make a viral video? Ben offers his advice on what works and how to make a video that gets views.
Brands are a fascinating phenomenon with values of billions of dollars to retailers but what is the secret behind their power? Alison Parcell finds out…
These 10 best link building tools of all time will never be bettered, they are all free and you already own them! Dustin Verburg explains…
