Helen Joins the SEO Team!
Boom are very pleased to welcome on board new SEO Account Manager, Helen. Well versed in many areas of the digital marketing industry, Helen has definitely found her spot.
The Boom Blog
Meet Lindsay, our new Digital Designer!
We couldn’t be happier to welcome Lindsay to the team here at Boom. Lindsay will be taking on the role of Digital Designer and not only does she bring with her a wealth of design experience, she’s pretty cool too! She’ll be working along side the rest of our production team and Pete, our graphic design guru. Lindsay will be creating artwork and developing digital design ideas for a range of clients as well as our own in-house projects. So far we couldn’t be happier!
5 Tips for PPC Newbies: Mastering The Art of Pay Per Click
Click through rates. Cost per acquisition. Callout extensions. Ad schedules. If you’re starting a career in marketing or specialising in PPC, these terms will come at you thick and fast in the first few weeks of starting your new job.
The World Corporate Games Come to Nottingham: Martin Lands Cycling Silver and Bronze Medals!
Over the weekend, the World Corporate Games bought it’s own unique style of sportsmanship and camaraderie to Nottingham. We at Boom were lucky enough to be… Read More »The World Corporate Games Come to Nottingham: Martin Lands Cycling Silver and Bronze Medals!
Introducing CTRO: Click-Through Rate Optimisation
Most people judge whether a page is performing well or not within Analytics; how many visits a page is getting, how many people are converting and so on. However, before we even get to that stage there is the biggest wasted opportunity of all…
Cycling, Hot Dogs, Marginal Gains and Digital Marketing
Last week we had the last Drink Digital of the year.
My presentation for the evening was entitled “Cycling, Hot Dogs, Marginal Gains and Digital Marketing”. You can find my slides below. Beneath that you will find a round-up of some of the things that I covered and also links to the resources that I mentioned.
Boom Is In The Creative Class 2016
Boom have been included in the Creative Class 2016, celebrating Nottingham’s creative and innovative culture and demonstrating what a great place Nottingham is to do business.
Steal Like An Artist: The Way To Better Content
Nothing is ever truly original. Nothing. No matter what you are working on it is always a mash up of what has come before. This… Read More »Steal Like An Artist: The Way To Better Content
Things We Can’t Work Without
Recently, Boom won an award for our use of technology and software in the workplace. We make use of some big ticket, office-wide workflow essentials that probably… Read More »Things We Can’t Work Without
How to Deal with a Link Drought
So recently I had my one year ‘anniversary’ of working at Boom, and what better way to celebrate than getting loads of links for our… Read More »How to Deal with a Link Drought
